What is the Behavioural Dynamics Institute?
For over 20 years, BDI has been researching, innovating and training better methods for influencing group behaviour.The BDI Methodology synthesises findings from across the behavioural sciences. Its repeated application over decades has provided the real-world laboratory and distinguishes relevant theories from merely elegant ones. The Methodology is cross-culturally validated, and continues to evolve in light of contemporary findings.
Ongoing Methodological Research
BDI funds and conducts research applying social psychology, behavioural economics, anthropology, sociology and modelling to the process of influencing group behaviour. New findings are incorporated with existing knowledge and consolidated as the BDI Methodology. The primary mission of BDI is the continuous improvement of its methodology through research and innovation.
Training, Certification & Licensing
Working with an international network of leading academics, BDI offers a range of training curricula to assist organisations with improving their influence capabilities. BDI brings the most current scientific and applied research into the classroom. Ongoing study is supported by organisational licensing, obtained through in-depth training programmes.
Real-World Application
The BDI Methodology has been utilised for a wide range of applied, research and training purposes. This site provides an overview of BDI and the BDI Methodology, including its function, foundations and application. There are opportunities at BDI for researchers working in relevant social and behavioural sciences who wish to contribute to ongoing development efforts.




